Thursday, April 18, 2013

Morale Sucks! What Are You Doing About It?

Leaders understand good morale leads to better productivity and higher profits.


There's an epidemic running rampant in business today.

It's known as low morale.

"More than a third of companies are so dysfunctional, the best people don’t really care about what they’re doing and the worst people don’t know that they are doing a lousy job."1


Deloitte's Shift Index indicates that 80% of people are dissatisfied with their jobs. 2

What's the problem?

There are too many managers and bosses and too few leaders.

Bosses see employees as replaceable, interchangeable cogs in a machine.  Leaders see employees as their most valuable assets.  Bosses see employees as an expense.  Leaders see employees as an investment.  Bosses push employees to a goal.  Leaders get out in front and employees enthusiastically follow.  Bosses motivate with fear (which is really a contradiction in terms).  Leaders motivate through respect.

Leaders understand that creating a culture with high morale leads to happier employees, lower turnover, satisfied customers, and better profits.

Why do bosses have a difficult time creating high morale?

They don't understand morale isn't about getting higher higher salaries and larger bonuses.  It's not about just being grateful that you have a job.

It's about the little things.  Things that often don't cost money, are inexpensive, or should be seen as an investment in the employees.

In coming blog posts, I'll be explaining how bosses and manager can become morale leaders by changing their attitudes towards their employees, how to make the little changes that increase morale, and how higher morale can increase customer satisfaction and loyalty, and increase net profits.

Join me in the conversation.  What do you think improves morale?

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